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casper uk - clouds of sighs, the london takeover

august 2018 - concept, production

as part of a 360° london takeover campaign we installed the guerilla 'clouds of sighs' and send our pyjama army out on the streets with helium bottles filled with the casper feeling. big clouds of sighs (aaah, ooh) brought the sleepy, cosy vibes back to the london peak time commute.